The Atlantic Provinces Economic Council (APEC) recently released its research on opportunities and how to succeed in the European Union (EU), available at

When the Canada-EU Comprehensive Economic and Trade Agreement (CETA) is ratified, Atlantic Canadian businesses will have new opportunities in the EU, the largest single market in the world. As APEC’s research shows, the EU market is complex and Atlantic exporters will need to do their homework to understand how to succeed.

APEC’s research provides one stepping stone for local export-ready businesses to determine if the EU market is an appropriate choice for them. With videos, reports, data, a brochure designed just for business, and links to other resources, this is one place to start exploring the EU.  

On APEC’s site,, one will find:

  • A business brochure, providing a short, user-friendly guide to succeeding in the EU
  • Analysis of opportunities for 11 Atlantic industries
  • A profile of the EU and key features business leaders need to understand
  • An analysis of Atlantic Canada’s manufacturing capacity and the global priorities of manufacturers

The pending implementation of the Canada-EU Comprehensive Economic and Trade Agreement (CETA) is stimulating increased interest in doing business in the European Union (EU). CETA will improve access to the largest market in the world, but the EU is also a diverse and complex market and Atlantic exporters need to understand how to succeed in the EU.

With over 20% of world GDP, the EU is the biggest integrated market in the world. It is about 10 times bigger than the Canadian economy. It is larger than the US in terms of both GDP and imports from the rest of the world. Companies entering the EU gain access to over 500 million consumers. The EU is a mature, wealthy market. Incomes are growing rapidly in several new member states.

To download APEC’s brocuhure on entering the EU market, click here: